Pacific Northwest National Laboratory
Energy and Engineering Division
Energy Policy and Program Analysis group logo

EP&PA's Signature Capabilities

Market Transformation

Market transformation is the development and implementation of programs enabling penetration of new, efficient technologies and products, include codes, into the marketplace. Market transformation programs can include the development of new products through the formulation of mass purchase programs or the creation of incentives for the purchase of existing products. PNNL has been extensively involved in the development, implementation and evaluation of a wide range of energy efficiency programs over the last 15. PNNL's technology market experts interact extensively with technology buyers and users, building collaborations and brokering volume purchases. PNNL provides program design, program evaluation, technology procurement, energy codes, emerging technology evaluation, technology demonstrations, and market analyses. Relevant capabilities include engineering, economics and marketing.

Strategic Planning and Program Evaluation

Our planning staff members work closely with customers to help plan and manage their programmatic activities and their R&D investments. Our approach to strategic planning considers the organization's core competencies, mission and policy goals, as well as knowledge of market forces and science and technology developments throughout the world. When evaluating a program, the focus is on effectiveness as well as efficiency. We work with clients to define measurable objectives and carry out quantitative assessments. Capabilities include economics, engineering, market analysis, business process re-engineering, and performance measurement.