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Economic Development Office

Tri-Cities Tech Business Update

March 2012 Issue

Geekwire: Ten steps to building a brand that triples sales and grows customer loyalty


If the past five years have taught us anything, it is that branding is more than just a web presence. A brand is a relationship between customers and a business...between customers and a product. And it's not a simple relationship. It's actually pretty complex with lots of moving parts. Here are ten that you must understand and employ when you are creating a brand. Read more...

PNNL's EDO

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