BEGIN:VCALENDAR
CALSCALE:GREGORIAN
VERSION:1.0
METHOD:PUBLISH
BEGIN:VEVENT
DTSTART: 20080701T170000Z
DTEND: 20080701T180000Z
LOCATION;ENCODING=QUOTED-PRINTABLE:South parking lot adjacent to Three Rivers Convention Center
SUMMARY;ENCODING=QUOTED-PRINTABLE:Press Conference: 10-year naming rights to the 40-person corporate boardroom
END:VEVENT
END:VCALENDAR